7 Messages That Matter In Children’s Ministry

7 Messages That Matter In Children’s Ministry

7 Messages That Matter In Children's Ministry

As leaders in children’s ministry, we all work with a wide variety of groups. The overall message we must communicate is our vision for guiding kids toward a heart for Christ. But each group needs to hear certain messages, too. For example, there are certain things our volunteers need to know, certain things our kids need, and so on.

But what is the one single message that each group that we serve needs to hear and, more importantly, really understand? Here are my thoughts on these messages that matter:

7 Messages That Matter In Children’s Ministry

1. The Most Important Message To Children:

Your relationship with Jesus will always be the most important thing in your life.

2. The Most Important Message To Parents:

We recognize that you are, by far, the most important spiritual influence in your child’s life, so we are here to partner with and support you in your efforts. 

3. The Most Important Message To Volunteers:

Ministry always happens best in the context of relationship, so build your influence around that with kids & parents.

4. The Most Important Message To Children’s Ministry Staff & Core Leaders:

Our primary job is to equip & develop leaders. When we focus on that, the tasks of ministry will be accomplished.

5. The Most Important Message To Church Staff:

We all do ministry better together instead of in silos. How can I partner with and support you in accomplishing your vision for your area of focus? 

6. The Most Important Message To Pastor/Executive Pastor:

I am here to support and engage with your vision for the church. I will provide strong and able leadership to align what we do in children’s & family ministry with what is happening in the church as a whole.

7. And The Most Important Message for You & I:

My role is to lead, and I need to remember what leading in ministry is all about. It is not about getting things done as much as about influencing others to embrace the God-given vision for their own children (parents) and the children in your church (volunteers).

What message would you add or change?

(please share in comments below)

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Greg Baird
Founder of Children's Ministry Leader & Vice President of Global Resources at David C Cook

The most important thing to know about me is that I am blessed beyond measure to have a personal relationship with Jesus Christ, to have married way over my head to my wife, Michele, and that I have two incredible grown sons named Taylor and Garret.


I serve as the Vice President of Global Resources in the Global Mission department at David C. Cook.


I love what I do as it is the outflow of 25 years of ministry experience as Children’s, Family & Administrative Pastor, consultant, trainer, speaker and short-term missions leader.


Please share your thoughts ~

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