Keeping The Main Thing The Main Thing In Ministry

Keeping The Main Thing The Main Thing In Ministry

coffeeTwice now I have gone to Starbucks and had a conversation similar to this:?

Me: Can I have a Grande Pike Place, no room for cream, please??

Barista: I’m sorry but we’re out of regular Pike Place coffee. Can I get you something else??

[ long pause while I process this response ]

Me: Um…you don’t have any Pike Place coffee? For real??

Barista: For real. I’d be happy to make you a mocha, or a carmel marchiato, or something like that.?

[ another long pause while I process this response ]

Me: Uh…no thanks…I really just wanted a regular cup of coffee.?

True story. I left there completely unsatisfied and bewildered that they didn’t have regular coffee. Wasn’t that the main thing?that made Starbucks…well, Starbucks?!? The name is actually Starbucks COFFEE! ?It’s what everything else revolved around…wasn’t it?

Yet as I think about Children’s Ministry, I wonder how often we leave out the “main thing”? What is that? The Gospel of Jesus Christ, plain and simple. All the fluff is critical – it’s what engages children! But without the main thing?that’s all it is – fluff. And while it may not be so obvious and people may not be able to articulate it, the truth is when they leave our ministries without the main thing, they leave completely unsatisfied.

So work hard on the “new & exciting” in your ministry – it is vital, just like all the extras at Starbucks (it’s primarily what draws people in). But make sure you are keeping the main thing?the main thing?in your ministry, not only in this Christmas season, but all year long. This should be the basis of everything you do and what everything else revolves around: the Gospel of Jesus Christ.

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Greg Baird
Founder of Children's Ministry Leader at Children's Ministry Leader
My passion is seeing the lives of children transformed. I believe the best way to do that is to equip leaders in the local church to serve children, volunteers and parents to invest in the lives of children at church and in the home. That?s what we do here at Children?s Ministry Leader ? equip leaders to create healthy Children?s & Family Ministry.
I serve as the Vice President of Global Resources in the Global Mission department at David C. Cook.

I love what I do as it is the outflow of 25 years of ministry experience as Children?s, Family & Administrative Pastor, consultant, trainer, speaker and short-term missions leader.

2 Responses to Keeping The Main Thing The Main Thing In Ministry

  1. We went to Great Steak and Potato and they were out of potatoes. We also went to A&W and they were out of Root Beer, twice.

    It is hard to stay engaging but also make sure you are making the main thing the main thing. I tell the kids often that the whole reason we (the church) is here is to help us know and love God better. Thank you for your posts.

  2. All prophets, hearers, etc., are now being called to know the complete truth, and teach it in these last few years of Earth?s time. This is not elective…it is mandatory, and God has set this Truth out for all to see through His Letters, that augment all His Word to date.

    You who profess the prophetic therefore, have a mandate on your ministry, to warn and inform all who come to you for wisdom; and this mandate starts now. You who do not accept this mission will be held eternally responsible for sins of omission.

    This truth is found at: KeyTruthsMinistries.com, begin with the letter titled ?Read All My Letters.

Please share your thoughts ~

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Here’s a great resource to offer your families, created by our friends Sweet Sleep. And it’s free!

Check it out!

#VBS #SweetSleepWelcome to the Sweet Sleep Family Experience!
Join us this summer as we explore what life is like for children and families in Uganda. The program is designed to help families have fun experiences together, while learning some important truths about how God provides True Rest, and how we can learn to love and serve others as He calls us to do.

Check out our website for access to all of these FREE activities 🎉
sweetsleep.org/programs/familyexperience/
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Fun is not a 4-letter word. 🙂


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Stop begging trying to fill the needs in your ministry! IF people respond, it will likely be only short term. Obligatory service doesn’t inspire people to stick around.

Instead, understand the grand vision we are pursuing by investing in children’s lives for eternity!

Practice articulating that vision and start sharing it in every conversation. It’s a privilege and honor to be part of such important service, so INVITE people into that opportunity.

And, of course, never forget the foundation for building our team, found in Luke 10:2: “These were his [Jesus’] instructions to them: ‘The harvest is great, but the workers are few. So pray to the Lord who is in charge of the harvest; ask him to send more workers into his fields.’”


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As the kids run to their waiting parents after church on Sunday morning, is that where the impact ends?

Or does the conversation continue at home throughout the week?

Hopefully the answer is the latter. If it’s not, it’s probably because we aren’t engaging and equipping parents to continue the conversation.

And that’s a problem.

Parents are the primary spiritual investors in a child’s life. Good or bad, this is almost always true.

As Children’s Ministry Leaders, our primary role ought to be to “equip God’s people” (Ephesians 4:12). In our case, I believe that means equip our team to invest in the children of our ministry, and to equip the parents of those children to continue the conversations at home.

If you aren’t engaging & equipping parents to continue the conversations that begin at church, then your ministry is incomplete.

If you are engaging and equipping parents, share an example in the comments of how you do that so the rest of us can learn from you.





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We always hear that children and youth are the church of tomorrow.

Yes, they are.

But they are also part of the church of today.

They are the group most receptive to the Gospel. They are the group most responsive to discipleship.

They also typically represent the largest group in the church, and the one with the most peripheral impact (volunteers, parents, etc).

They are the most vulnerable, physically, spiritually, emotionally and mentally.

Why on earth would we ever think we could “babysit” this group while “real ministry” happens with adults?

The truth is, many (most?) churches are not as healthy or strong as they could be because they lack a thriving focus on perhaps the very group that should receive the greatest focus.

You cannot have a healthy church without a healthy ministry to children and families.

Agree?






#KidMin #YouthMin #StuMin #ChildrensMinistry #FamMin #Pastors #Church #Ministry
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